As Head of Sales at Qlero, Nils Wallberg leads enterprise adoption of music rights and royalty infrastructure across labels, publishers, and rights administrators. He works directly with decision-makers on evaluations, rollout planning, and the commercial frameworks that make complex catalog migrations viable at scale.

Nils brings a Nordic perspective shaped by advisory and banking environments where precision, compliance, and long-term relationships matter. That background translates naturally to music rights sales: stakeholders expect clarity on data lineage, auditability, and total cost of ownership before they commit to replacing entrenched systems.

His focus is on partnering with labels and publishers to design go-to-market motions that fit how rights teams actually work, from initial discovery through pilot programs, contractual onboarding, and phased expansion across catalog and territory. He prioritizes deals where operational value is demonstrable early, not promised years out.

Nils works closely with Daniël van der Sluijs on the product feedback loop, ensuring field insights from enterprise conversations inform roadmap priorities. Together they align sales narratives with what the platform delivers today while keeping a clear line of sight on what larger rights organizations will need next.